Biotherm has a new ambassador and that is none other than the (spectacular) model Emily Didonato. In this way, she joins the family with Christy Turlington-Burns and Candice Swanepoel as ambassador of the Life PlanktonTM regenerative line Of the brand. Psychology student at Columbia University, the New Yorker of Italian, Irish and Native American backgrounds, will present his first campaign with the brand during the month of June.
The director general of the brand, David Fridlevski, has stated that,
Emily's personal interest in Biotherm, her predilection for an active and natural lifestyle make her the ideal ambassador for Biotherm products. He is an intelligent person who not only has an influence in the field of cosmetics, but also in that of healthy living. All this added to their commitment to the community make their choice a very natural step for Biotherm.
The model itself has not hesitated to express her emotion at such an appointment,
I am delighted to be part of the Biotherm family. I have always liked the naturalness of their products. I started using them at the time when I had to travel continuously and Life Plankton Essence was a revelation to combat dryness, tightness and the feeling that my skin could no longer. All its formulas are based on the Life Plankton, a powerful ingredient that helps soothe and regenerate the skin. In addition, right now my skin has to undergo the added stress of organizing my wedding for this summer, so Biotherm has not been able to present itself at a better time.
At 27, Emily stands out for preferring to show herself to the public without filters or makeup, highlighting her natural beauty that everyone has conquered.
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